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(Above: Picture this on the 50-yard line: the Flaming Lips, “Race for the Prize.”)

By Joel Francis

The five years since Janet Jackson’s Super Bowl halftime “wardrobe malfunction” two things are clear: Nipple shields have not become the must-have fashion accessory everyone predicted; and halftime shows have never been better.

It would be easy to get tired of all the blue-chip baby boomer performers if they didn’t put on such compelling shows. The Rolling Stones abysmal 2006 act aside, it doesn’t get much better than hearing “Drive My Car” and “Runnin’ Down A Dream” at halftime. Yeah, they’ve been done to death, but they’re a lot better than whatever song Janet and Justin Timberlake were singing and Aerosmith’s pairing with Britney Spears. Does anyone remember those songs today?

Even fans tired of the oldies can’t argue with the energy that propelled Prince’s set in 2006 and Bruce Springsteen’s show last night into the top echelon of pop music performances.

Which is exactly why it’s time to change things up. The canary is choking; there’s not much more ore in the vein the NFL has mined these past five years. Let’s stop now, before Fleetwood Mac and the Eagles are serenading us with mid-game naps. It’s time to take the halftime show in a new direction. A direction hinted at in 2002 when U2 were brought in to play: dynamic bands that can connect with a huge audience, playing high-energy hits written within 20 years of their performance.

The Flaming Lips are the perfect band to open this new era. Imagine frontman Wayne Coyne rolling over the crowd in his giant hamster ball as “Race For the Prize” blasts through the stadium. Lasers penetrate the clouds of smoke as confetti, streamers and balloons rain on the crowd. Did we mention the Lips also come with their own space aliens and super heroes? Oh, and a flying saucer?

In their 25-year history, the Lips have twice rocked the massive crowds at Bonnarro and will have no problem connecting to the fans in the upper deck or on the couch. Their songs may not be as universally known as “American Girl,” but “She Don’t Use Jelly” was an MTV staple big enough to land the band on “Beverly Hills 90210.” And the “Yeah Yeah Yeah Song” will have as many people signing along as the outro of “Hey Jude.” The biggest obstacle will be cleaning up all the joyous debris on the field (lay down a tarp) and getting everyone to settle down enough to concentrate on the resumed game.

It wasn’t that long ago that the Blues Brothers (minus John Belushi) and Miami Sound Machine were given center-stage at the world’s biggest intermission. But there is a midway point between dinosaur bands and Top 40 vapidity. Once the Flaming Lips remind the audience of this territory, bands like the Foo Fighters, Arcade Fire and Robert Randolph and the Family Band are perfect future candidates.

Inoffensive doesn’t have to be the antonym of adventure. The Flaming Lips are the embodiment of the party atmosphere the NFL wants the Super Bowl to inhabit. It’s time to let them take the stage. Book them for 2010.

Read The Daily Record’s coverage of the Flaming Lips at Wakarusa in 2006 and 2008.

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